Being able to visualize your existing database in different ways can illustrate patterns or trends that are not easily seen with traditional sorting and numeric explanation. By mapping and charting various segments of data we can sometimes reveal surprising information about who your customers are and where they reside.
Phillips Strategic Marketing uses several resources to segment data, chart it, and map it, giving you different views of what your existing database looks like. This service allows you to more easily compare statistics within your data and use that information to focus your future marketing efforts and/or purchase new relevant data.
For more information about how a visual representation of your data could help you grow your business, contact us or call 1-888-ASK-PHIL.